R•O•H Bar & RestaurantBranding, Identity
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R•O•H Bar & Restaurant is a new eatery in San Francisco and commissioned me to create their brand. The name R-O-H is the chemical compound for alcohol we drink. The logo plays off that chemical compound structure in a clean and modern style, which complements the interior design of the restaurant. The chemistry theme can then be used in apparel, serving vessels, etc.
Bartenders are outfitted in lab coats.
Wine served in beakers adds to the chemistry concept.